Mile Hi - New Things

There are many sponsors of local running races. Companies pay money sponsor races to get their name and logo out there. Sports Authority was the Title Sponsor of the  Sports Authority   Cherry Creek Sneak . Pepsi Next was a Supporting Sponsor. They had a booth set up in the finishers' area. Therefore, yesterday, I received a free 12 oz can of Pepsi Next .  PepsiCo  brought this new line of mid-calorie soda nationwide the beginning of 2012. The soft drink, which has 60 calories per serving, less than 1/2 that of normal Pepsi, debuted in trial run in Iowa and Wisconsin in July. Pepsi Next is sweetened by a combination of caloric sweeteners, like high-fructose corn syrup, and artificial sweeteners. It represents Pepsi's 3rd attempt at a cola with fewer calories than Pepsi and more calories than Diet Pepsi (ex Pepsi XL). But the company has found success with its mid-calorie orange juice, Trop50, so it's possible that it applied lessons learned from that...

The Sports Authority Cherry Creek Sneak is Denver's largest fun run that and offers waves for families and elite runners alike, including timed run/walk courses of 10-miles, 5-miles, 3.1-miles, and a 1.5-mile Sneak Sprint. There’s a ½-mile Kids’ Fun Run for ages 8 and under, and a Diaper Dash for kids under 2 in the Kids’ Fun Zone. The first race began at 8am. Race registration was $45 for adults, $20 for youth ages 17 and under, and $30 for seniors ages 60 and over. More than 10,000 runners and walkers will celebrate 3 decades of a Denver running tradition at the Cherry Creek Sneak as it is its 30th anniversary this year. The 1st Sneak was in 1982. The race added a 10-mile race to its collection of other races which is the longest race in its history. Food Bank of the Rockies collects non-perishable food items for families in need. The race is held in the Cherry Creek neighborhood of Denver.   I ran the 3-mile race which began at 9:15am. I was bib number 3905. I ran the 5 mi...